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Froggy Jumps
Froggy Jumps

Merchandising: Técnicas y Herramientas

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Merchandising: Técnicas y Herramientas

Froggy Jumps

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About this activity

Desafío de merchandising práctico

Created by

Maria Rodriguez
Maria Rodriguez
Dominican Republic

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Merchandising: Técnicas y Herramientas
 

Froggy Jumps

Merchandising: Técnicas y HerramientasOnline version

Desafío de merchandising práctico

by Maria Rodriguez
1

¿Qué es un planograma?

2

La rotación de stock busca:

3

La técnica de visual merchandising más usada es:

4

¿Qué mide un KPI de merchandising?

5

El cross-merchandising consiste en:

6

El “end cap” es:

7

La señalización en tienda debe:

8

La psicología del color en merchandising busca:

9

Un layout eficiente debe ser:

10

La rotulación de precios debe:

11

¿Qué sentido es clave para captar atención en escaparates y colores?

12

¿Qué sentido se usa para medir la experiencia igual en toda la tienda?

13

¿Qué factor sensorial se explora con el aroma en un local?

14

¿Qué elemento impacta al cliente con su sonido en la tienda?

15

¿Qué sentido influye al elegir productos por su sabor en degustaciones?

16

¿Qué aspecto del packaging apela al tacto para aumentar ventas?

17

¿Cuál es un ejemplo de merchandising sensorial por color?

18

¿Qué combinación sensorial mejora la recordación de marca?

19

¿Qué sentido se estimula al probar muestras del producto?

20

¿Qué factor sensorial ayuda a dirigir el flujo de clientes?

 
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