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About this activity

TEMA CANAL TRADICIONAL

Created by

Alejandra Pinheiro
Alejandra Pinheiro
Bolivia

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PRUEBA DE CONOCIMIENTOS
 

PRUEBA DE CONOCIMIENTOSOnline version

TEMA CANAL TRADICIONAL

by Alejandra Pinheiro
1

Los canales tradicionales pueden ser mixtos, combinando mayoristas y minoristas.

2

El canal tradicional de distribución suele incluir intermediarios como mayoristas y minoristas.

3

En el canal tradicional, el productor vende a través de intermediarios para llegar al consumidor.

4

En el canal tradicional, la logística se gestiona exclusivamente por el fabricante y no por distribuidores.

5

En el canal tradicional, la publicidad y promoción se hace exclusivamente por el productor, sin minoristas.

6

El canal tradicional siempre garantiza precios uniformes sin negociación con intermediarios.

7

Los intermediarios agregan valor al facilitar la apertura de puntos de venta.

8

Los retailers no forman parte del canal tradicional; solo fabricantes venden al público.

9

El canal tradicional se apoya solo en venta directa sin intermediarios.

10

La eficiencia logística en el canal tradicional depende de acuerdos entre fabricantes y distribuidores.

 
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