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Froggy Jumps
Froggy Jumps

Esquema de las 6 Vías

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Esquema de las 6 Vías

Froggy Jumps

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About this activity

Rondas rápidas sobre las 6 vías.

Created by

PAULA ANDREA VARGAS CHAPARRO
PAULA ANDREA VARGAS CHAPARRO
Colombia

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Esquema de las 6 Vías
 

Froggy Jumps

Esquema de las 6 VíasOnline version

Rondas rápidas sobre las 6 vías.

by PAULA ANDREA VARGAS CHAPARRO
1

Se refiere a que las empresas no solo compiten con industrias o empresas de su mismo sector sino también las que producen servicios o productos alternativos. Las compañías deben enfocar su mirada hacia las alternativas para crear mercados nuevos.

2

Pensamos en que pasa antes, durante y después de que se utiliza el producto.

3

Es importante observar desde el valor que un mercado ofrece en el momento hasta el valor que ofrecería mañana.

4

Estos grupos se pueden clasificar con un orden jerárquico construido sobre dos dimensiones que son precio y desempeño.

5

Explorar la cadena de compradores: cual es esta cadena según el libro

6

Las compañías enfocadas en lo __________ ofrecen adicionales que en su mayoría elevan el precio sin mejorar la _________ ¿Que palabras van en los espacios?

 
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