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Froggy Jumps
Froggy Jumps

Plan de Marketing: Formulación

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Plan de Marketing: Formulación

Froggy Jumps

Played 18 %Accuracy 92 Average time 01:59
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About this activity

Conoce cómo crear un plan de marketing.

Created by

Naila Cristina Sánchez Castillo
Naila Cristina Sánchez Castillo
Colombia

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Plan de Marketing: Formulación
 

Froggy Jumps

Plan de Marketing: FormulaciónOnline version

Conoce cómo crear un plan de marketing.

by Naila Cristina Sánchez Castillo
1

¿Qué etapa define los objetivos y metas del plan de marketing?

2

¿Qué análisis identifica fortalezas y debilidades internas y externas?

3

¿Qué describe a quién va dirigido el plan (segmento objetivo)?

4

¿Qué mide el rendimiento respecto a objetivos (indicadores clave)?

5

¿Qué tipo de investigación se utiliza para conocer al cliente y el mercado?

6

¿Qué documento plasma acciones, responsables y plazos?

7

¿Qué debe incluir el presupuesto del plan?

8

¿Qué proceso busca posicionar la marca en la mente del consumidor?

9

¿Qué fase implica medir resultados y ajustar acciones?

10

¿Qué herramienta permite definir mejor los objetivos?

11

¿Cuál es el objetivo principal de un plan de marketing?

12

¿Que significan las 4P en marketing?

 
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