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Crossword Puzzle
Crossword Puzzle

PROCESO DE LAS RR PP

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PROCESO DE LAS RR PP

Crossword Puzzle

EL PROCESO DE LAS RR PP

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mercadotecnia
cocacola
relaciones publicas
13 times made

Created by

Orlando Lopez
Orlando Lopez
Mexico

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Crossword Puzzle

PROCESO DE LAS RR PPOnline version

EL PROCESO DE LAS RR PP

by Orlando Lopez
1

Nombre con que definimos al profesional de las relaciones públicas

2

Es toda comunicación acerca de una organización, sus productos o políticas a través de los medios sin que ésta la costee. Por lo regular, adopta la forma de una noticia que aparece en los medios o un aval que da un individuo ya sea de manera informal o en un discurso o entrevista.

3

Tendencia actual en el mundo empresarial que consiste en el cuidado del medio ambiente, y el impulso de la agenda ecologica en los mercados.

4

Al hablar de esta fase Identificación 3 elementos clave: El cliente u organización, el problema real o potencial para resolver y la Implicación a uno o más de sus públicos

5

PRODUCTO POCO EXITOSO DE UNA MEGA MARCA MUNDIAL; CON LA QUE HAN INTENTANDO E INVERTIDO MUCHO DINERO PARA POSICIONARSE EN EL MERCADO DEL CONSUMO SALUDABLE.

6

La evaluación de los objetivos incluye tres dimensiones: Exposición, Retención del mensaje y___________________

7

consiste en planear y ejecutar el proyecto para cumplir los objetivos previamente establecidos

8

remite específicamente a los objetivos establecidos en la segunda fase del proceso y examina el grado de eficacia en su cumplimiento por parte del profesional

9

son claros, medibles, realistas y temporalizados; de tal manera que la consecución de un objetivo contribuye a alcanzar una meta

10

Número de fases que posee el proceso de las relaciones públicas

9
2
3
5
6
7
8
10
1