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Sostenibilidad CRM: Métricas para la Salud del Cliente

Created by

Roxine
Roxine
Venezuela

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Sostenibilidad CRM: Métricas para la Salud del Cliente

by Roxine
1

Para garantizar la del de datos , el CRM debe contar con reglas de validación que impidan la entrada de información incompleta .

2

El análisis periódico de los datos en el CRM permite identificar para tomar decisiones y mejorar constantemente la .

3

La de la estrategia CRM requiere que la empresa promueva una centrada en el cliente y no solo en el .

4

La es la más importante de la fase de lanzamiento , pues mide si los empleados están usando el consistentemente .

5

El ( SIGLAS ) es el acuerdo que define los tiempos de respuesta y , y es clave para medir la del módulo de servicio .

6

Los tres tipos de CRM son : , y , siendo este último el encargado de la reportería y el Business Intelligence .

 
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