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Froggy Jumps
Froggy Jumps

Marketing sensorial

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Marketing sensorial

Froggy Jumps

(3)
Played 212
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About this activity

En esta actividad, los estudiantes pondrán en práctica los conocimientos adquiridos sobre marketing sensorial, identificando cómo las marcas utilizan los cinco sentidos para crear experiencias únicas, despertar emociones y generar vínculos con los consumidores. A través de un juego de preguntas, reforzarán los conceptos clave y analizarán ejemplos de estrategias sensoriales aplicadas en el mercado actual.

Created by

Citlali Pérez Vázquez
Citlali Pérez Vázquez
Mexico

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Marketing sensorial
 

Froggy Jumps

Marketing sensorialOnline version

En esta actividad, los estudiantes pondrán en práctica los conocimientos adquiridos sobre marketing sensorial, identificando cómo las marcas utilizan los cinco sentidos para crear experiencias únicas, despertar emociones y generar vínculos con los consumidores. A través de un juego de preguntas, reforzarán los conceptos clave y analizarán ejemplos de estrategias sensoriales aplicadas en el mercado actual.

by Citlali Pérez Vázquez
1

¿A qué apunta principalmente el objetivo del marketing sensorial?

2

¿Qué busca el marketing sensorial al estimular los cinco sentidos del consumidor?

3

¿Cuál de las siguientes es una ventaja del marketing sensorial?

4

¿Cuál es una desventaja del marketing sensorial?

5

¿Qué busca lograr el diseño visual dentro del marketing sensorial?

6

¿Cuál es el propósito del diseño auditivo en el marketing sensorial?

7

¿Qué función cumple el diseño olfativo dentro del marketing sensorial?

8

¿Qué busca transmitir el diseño táctil dentro del marketing sensorial?

9

¿En qué consiste el diseño gustativo dentro del marketing sensorial?

 
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