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Quiz de Neuromarketing

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Quiz de Neuromarketing

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neuromarketing

Created by

nataly calle
nataly calle
Peru

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Quiz de Neuromarketing
 

Quiz de NeuromarketingOnline version

neuromarketing

by nataly calle
1

¿El cerebro reptiliano es el encargado de tomar las decisiones de compra impulsivas y de supervivencia?

2

¿El Neuromarketing sustituye por completo a las encuestas y entrevistas del marketing tradicional?

3

¿La técnica de Eye-tracking sirve para medir qué elementos visuales captan primero la atención del cliente?

4

¿El cerebro límbico procesa principalmente los datos estadísticos y el análisis de precios lógico?

5

¿Poner música lenta en un supermercado busca que los clientes se queden más tiempo y compren más?

6

¿Los precios que terminan en .99 se perciben como significativamente menores debido al sesgo del dígito izquierdo?

7

¿El marketing olfativo utiliza aromas para evocar recuerdos y emociones positivas en el punto de venta?

8

¿La Neocorteza es la parte del cerebro que reacciona más rápido ante un estímulo publicitario?

9

¿Colocar los productos básicos al fondo de la tienda es una técnica para obligar al cliente a recorrer todo el local?

10

¿El Neuromarketing utiliza herramientas médicas como la Resonancia Magnética para entender al consumidor?

 
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