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About this activity

para la maestra alba flor 632

Created by

FERNANDEZ CARRILLO DAVID GUADALUPE
FERNANDEZ CARRILLO DAVID GUADALUPE
Mexico

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meta 2 analisis de precios
 

meta 2 analisis de preciosOnline version

para la maestra alba flor 632

by FERNANDEZ CARRILLO DAVID GUADALUPE
1

Si una empresa quiere una utilidad del 25 % y su costo total es de $200, entonces el precio será de $250.

2

En la fijación de precios por valor recibido, el consumidor puede pagar más de lo que cuesta producir el producto debido a la percepción de beneficios o prestigio.

3

Al fijar precios basados en competencia, la empresa ignora completamente sus propios costos de producción.

4

Si un cliente percibe un valor bajo del producto, el método de valor recibido permitirá fijar un precio muy alto sin afectar las ventas.

5

Si el costo total es de $80 y se desea una utilidad de $40, el precio final siguiendo el método de costo + utilidad será de $120.

6

Si el ingreso marginal es mayor que el costo marginal, la empresa debe producir más unidades para aumentar su beneficio.

7

El método de costos totales más una utilidad deseada garantiza siempre que el precio final será competitivo en el mercado.

8

En mercados altamente competitivos, los precios suelen mantenerse dentro de rangos muy similares entre competidores.

9

Si los competidores venden entre $95 y $105, entrar con un precio de $150 ayuda a posicionarse dentro del promedio competitivo.

10

Cuando el costo marginal supera al ingreso marginal, producir una unidad adicional incrementa la utilidad total.

 
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