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Crossword Puzzle
Crossword Puzzle

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repaso tema 6

Crossword Puzzle

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About this activity

repaso tema 6

Created by

natalia sampedro
natalia sampedro
Spain

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repaso tema 6
 

Crossword Puzzle

repaso tema 6Online version

repaso tema 6

by natalia sampedro
1

clientela que compra nuestros productos

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una de las variables demográficas

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el lugar de residencia es una variable...

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los valores son variables

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la frecuencia de compra es una variable...

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clientes que compran con regularidad.

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clientes en fase de prueba

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segmentación por países

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Zonas con altas ventas, alto crecimiento.

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Zonas con ventas estables pero estancadas.

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motivaciones que surgen de un análisis lógico orientado a beneficios tangibles:

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motivaciones relacionadas con influencias externas

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motivaciones que buscan placer, disfrute, sensorialidad.

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técnica que consiste en empezar con preguntas amplias y avanzar hacia aspectos más íntimos.

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verdad profunda del consumidor,

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Clientela potencial formada por individuos que: conocen la existencia del producto o servicio.

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Clientela potencial cuya necesidad surgirá más adelante

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Posicionamiento en buscadores

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un medio de marketing tradicional

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