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Quiz: Estudio de Mercado

Froggy Jumps

(1)
Played 44

About this activity

Desafío exprés sobre investigación de mercados.

Created by

Mexico

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Quiz: Estudio de Mercado
 

Froggy Jumps

Quiz: Estudio de MercadoOnline version

Desafío exprés sobre investigación de mercados.

by Susy LV
1

¿Qué es un estudio de mercado?

2

¿Cuál es el objetivo principal de un estudio de mercado?

3

¿Qué fase suele incluir la definición del problema?

4

¿Qué método de investigación se usa para captar opiniones directamente?

5

¿Qué es un segmento de mercado?

6

¿Qué mide el tamaño de un mercado?

7

¿Qué es el análisis de la competencia?

8

¿Qué técnica ayuda a entender preferencias del consumidor?

9

¿Qué tipo de muestreo se usa para representar a una población?

10

¿Qué se analiza en el estudio de viabilidad de un producto?

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