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Vocabulario básico de MKT Internacional

Froggy Jumps

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Ecuador

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Vocabulario básico de MKT Internacional
 

Froggy Jumps

Vocabulario básico de MKT InternacionalOnline version

Lea con detenimiento y responda

by Valeria Suárez
1

Nike vende el mismo logo y slogan en todo el mundo; solo traduce mensajes.

2

La Favorita adapta productos y precios al consumo ecuatoriano.

3

KFC Ecuador lanza promos por Fiestas de Quito con lenguaje local.

4

Coca-Cola mantiene el mismo mensaje emocional en todos los países.

5

Starbucks mantiene su marca, pero adapta bebidas a cada país.

6

Rolex se asocia con lujo y estatus, influyendo en la decisión de compra.

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