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Marketing Internacional

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Marketing Internacional

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About this activity

Claves del marketing internacional.

Created by

Katherine Mejia
Katherine Mejia
Bolivia

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Marketing Internacional
 

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Marketing InternacionalOnline version

Claves del marketing internacional.

by Katherine Mejia
1

El adapta productos y mensajes a , buscando optimizar ventas sin perder la identidad de la marca . Se analizan variables como cultura , economía , leyes y competencia para decidir la o . Las empresas deben escoger entre , joint ventures o alianzas , y ajustar precios , distribución y comunicación a cada país . La investigación de mercados permite comprender preferencias , barreras comerciales y canales digitales , apoyando estrategias de y posicionamiento que faciliten la sostenible .

 
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