New game
Download
SCORM download
To be used in an LMS (Moodle, Blackboard...)
Regular download
To be published on a website or blog.
Downloading games is an exclusive feature for users with an Academic Plan or a Commercial Plan.
Get your Academic Plan or your Commercial Plan now and start integrating your games into your LMS, website or blog.
Get Academic Plan
If you wish, you can download a demo game here and test its integration:
Share game
Yes or No
Yes or No

Quiz: Segmentación de Mercados

Integrate it into your platform
G. Classroom M. Teams
You can integrate the game into an LMS compatible with LTI 1.1 or LTI 1.3 such as Canvas, Moodle, or Blackboard. This way, the scores will be automatically saved into the platform’s gradebook.
Download
You have exceeded the maximum number of games you can integrate into Google Classroom with your current Plan.

To integrate as many games as you want in Google Classroom, you need an Academic Plan or a Commercial Plan.

Get Academic Plan
You have exceeded the maximum number of games you can integrate into Microsoft Teams with your current Plan.

To integrate as many games as you want in Microsoft Teams, you need an Academic Plan or a Commercial Plan.

Get Academic Plan
Downloading games is an exclusive feature for users with an Academic Plan or a Commercial Plan.

Get your Academic Plan or your Commercial Plan now and start integrating your games into your LMS, website or blog.

If you wish, you can download a demo game here and test its integration:

Get Academic Plan

Quiz: Segmentación de Mercados

Yes or No

Played 1
Create copy

About this activity

Verdadero o falso sobre segmentación de mercados.

Created by

Gema Pamela Zambrano Alvarez
Gema Pamela Zambrano Alvarez
Ecuador

Download the paper version to play

Make your own free game from our game creator
Compete against your friends to see who gets the best score in this game
Make challenge

Top Games

 %
Anonymous
Anonymous
 %
%
%
You have exceeded the maximum number of games you can print with your current Plan.

To print as many games as you want, you need an Academic Plan or a Commercial Plan.

Get Academic Plan
Print your game
Quiz: Segmentación de Mercados
 

Quiz: Segmentación de MercadosOnline version

Verdadero o falso sobre segmentación de mercados.

by Gema Pamela Zambrano Alvarez
1

Los segmentos deben ser accesibles, sustanciales y diferenciables para justificar la inversión de marketing.

2

Toda empresa debe dirigirse a todo el mercado para obtener mayor alcance después de segmentar.

3

La segmentación solo se aplica a mercados de consumo y no a mercados B2B.

4

Un segmento, una vez identificado, debe tener el mismo comportamiento de compra en todos los países donde opera la empresa.

5

Los tipos de segmentación más comunes son demográfica, geográfica, psicográfica y conductual.

6

La segmentación de mercados consiste en dividir un mercado en grupos homogéneos con características y necesidades similares.

7

Un criterio de segmentación debe ser mensurable para poder evaluar el tamaño y el potencial de cada segmento.

8

La segmentación busca crear bloques de clientes idénticos para facilitar la producción en masa.

9

Si se segmenta un mercado, ya no es necesario hacer investigación de mercados adicional.

10

El objetivo de la segmentación es adaptar la mezcla de marketing (producto, precio, distribución, comunicación) a cada segmento.

 
Are you sure you want to leave the page?

If you leave the page, you will lose your game progress.