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Marketing Plan: The 7 P's Quiz

Froggy Jumps

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Test your grasp of the 7 P's in marketing.

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Malaysia

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Marketing Plan: The 7 P's Quiz
 

Froggy Jumps

Marketing Plan: The 7 P's QuizOnline version

Test your grasp of the 7 P's in marketing.

by Asmidar Johari
1

Which is NOT part of the original 4 Ps of marketing?

2

What does 'People' focus on in the 7 P's?

3

What does 'Process' refer to in services marketing?

4

What is meant by 'Physical Evidence' in the 7 P's?

5

Which scenario best uses 'Promotion' in the 7 P's?

6

Which element is added to the original 4 Ps to form the 7 Ps?

7

Which component guides pricing decisions in the 7 Ps?

8

In service marketing, which P often handles after-sale support?

9

How does 'Place' differ in the 7 Ps vs the 4 Ps?

10

What is a primary purpose of the 7 P's in a marketing plan?

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