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Korporativ brend bo‘yicha qisqa test

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About this activity

Brend haqda 5 to‘g‘ri va 5 noto‘g‘ri jumla

Created by

Aydos Amanbaev
Aydos Amanbaev
Uzbekistan

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Korporativ brend bo‘yicha qisqa test
 

Korporativ brend bo‘yicha qisqa testOnline version

Brend haqda 5 to‘g‘ri va 5 noto‘g‘ri jumla

by Aydos Amanbaev
1

Korporativ brend kompaniyaning nom, logotip, ranglar va ovoz kabi identifikatorlar orqali birlashtirilgan qiyofasidir.

2

Mijozlar brend haqida faqat reklama orqali o'rganadi, boshqa yo'llar yo'q.

3

Brendning qiymati faqat qisqa muddatli savdo ko‘rsatkichlariga bog‘liq.

4

Brend identifikatori faqat kompaniya logotipini o'z ichiga oladi.

5

Korporativ brend kompaniya xodimlari va faoliyatini ham o‘z o‘zgaruvchan siyosat va treninglar bilan yo'naltiradi

6

Korporativ brend atrofidagi xabarlar hamma mijozlar uchun izchil bo‘lishi maqsad qilinadi.

7

Korpotativ brend mahsulotning dastlabki dizaynini emas, umumiy tashkiliy imidjini o'zgartirmay qoldiradi.

8

Brend navbati bo‘lgan ovoz (brand voice) kompaniyaning muloqot uslubini belgilaydi.

9

Brend identifikatori logotip, rang palitrasi va tipografiyani o‘z ichiga oladi.

10

Korporativ brend faqat tashqi reklama bilan bog‘liq.

 
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