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Froggy Jumps
Froggy Jumps

BTL, ATL y TTL en Marketing

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BTL, ATL y TTL en Marketing

Froggy Jumps

Played 16
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About this activity

Manejo de medios (TTL)

Created by

Allison
Allison
Costa Rica

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BTL, ATL y TTL en Marketing
 

Froggy Jumps

BTL, ATL y TTL en MarketingOnline version

Manejo de medios (TTL)

by Allison
1

¿Qué significa ATL en marketing y cuál es su objetivo principal?

2

¿Qué caracteriza principalmente al BTL?

3

Define TTL en una frase corta.

4

Ejemplos típicos de medios ATL son:

5

Ejemplos típicos de medios BTL son:

6

Ventaja principal del ATL frente al BTL

7

Ventaja del BTL en comparación con el ATL

8

¿Qué papel juegan los medios TTL en una campaña?

9

¿Qué técnica es típica de BTL para medir impacto?

10

¿Qué factor determina la elección entre ATL, BTL o TTL?

 
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