New game
Download
SCORM download
To be used in an LMS (Moodle, Blackboard...)
Regular download
To be published on a website or blog.
Downloading games is an exclusive feature for users with an Academic Plan or a Commercial Plan.
Get your Academic Plan or your Commercial Plan now and start integrating your games into your LMS, website or blog.
Get Academic Plan
If you wish, you can download a demo game here and test its integration:
Share game
Yes or No
Yes or No

Segmentación de mercado industrial

Integrate it into your platform
G. Classroom M. Teams
You can integrate the game into an LMS compatible with LTI 1.1 or LTI 1.3 such as Canvas, Moodle, or Blackboard. This way, the scores will be automatically saved into the platform’s gradebook.
Download
You have exceeded the maximum number of games you can integrate into Google Classroom with your current Plan.

To integrate as many games as you want in Google Classroom, you need an Academic Plan or a Commercial Plan.

Get Academic Plan
You have exceeded the maximum number of games you can integrate into Microsoft Teams with your current Plan.

To integrate as many games as you want in Microsoft Teams, you need an Academic Plan or a Commercial Plan.

Get Academic Plan
Downloading games is an exclusive feature for users with an Academic Plan or a Commercial Plan.

Get your Academic Plan or your Commercial Plan now and start integrating your games into your LMS, website or blog.

If you wish, you can download a demo game here and test its integration:

Get Academic Plan

Segmentación de mercado industrial

Yes or No

Played 0
Create copy

About this activity

Factores situacionales y compradores

Created by

Miguel Angel Sánchez Hernández
Miguel Angel Sánchez Hernández
Mexico

Download the paper version to play

Make your own free game from our game creator
Compete against your friends to see who gets the best score in this game
Make challenge

Top Games

 %
Anonymous
Anonymous
 %
%
%
You have exceeded the maximum number of games you can print with your current Plan.

To print as many games as you want, you need an Academic Plan or a Commercial Plan.

Get Academic Plan
Print your game
Segmentación de mercado industrial
 

Segmentación de mercado industrialOnline version

Factores situacionales y compradores

by Miguel Angel Sánchez Hernández
1

En la segmentación industrial se consideran factores situacionales como la urgencia de la compra y la frecuencia de la compra.

2

La segmentación orientada al negocio busca agrupar a las empresas según sus procesos de compra y criterios de evaluación.

3

Las características personales de los compradores B2B, como el rol dentro de la organización, influyen en la segmentación.

4

En la segmentación industrial solo se considera el tamaño de la empresa y no otros factores.

5

Las características personales de los compradores no influyen en la selección de proveedores en B2B.

6

En B2B, la decisión de compra siempre recae en un solo individuo, sin influencia de otros actores.

7

La segmentación industrial ignora las variables geográficas.

8

El color corporativo de la sede es un factor clave de segmentación industrial.

9

La segmentación industrial utiliza variables empresa (tamaño, ingresos), industria y ubicación geográfica.

 
Are you sure you want to leave the page?

If you leave the page, you will lose your game progress.