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Froggy Jumps
Froggy Jumps

Marketing, Big Data y Satisfacción del Cliente

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Marketing, Big Data y Satisfacción del Cliente

Froggy Jumps

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Marketing, datos y satisfacción

Created by

Meylin Carvajal Chavarria
Meylin Carvajal Chavarria
Costa Rica

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Marketing, Big Data y Satisfacción del Cliente
 

Froggy Jumps

Marketing, Big Data y Satisfacción del ClienteOnline version

Marketing, datos y satisfacción

by Meylin Carvajal Chavarria
1

¿Cuáles son las dos fuerzas fundamentales que impulsan el cambio en el marketing según la introducción?

2

¿Qué técnica usa big data para segmentar a los clientes por comportamiento?

3

¿Qué método de análisis ayuda a predecir necesidades futuras de clientes?

4

¿Qué proceso recopila datos de múltiples canales para entender al cliente?

5

¿Qué beneficio clave ofrece la personalización basada en big data?

6

¿Cuál es una preocupación ética al usar big data en marketing?

7

¿Qué estrategia reduce la deserción de clientes usando datos?

8

¿Qué factor mejora la experiencia del cliente al usar big data?

9

¿Qué significan las "3 V´s" que caracterizan al Big Data?

10

¿Cuál es la principal diferencia entre el marketing tradicional y el marketing personalizado?

11

Según el texto, ¿qué dos elementos principales componen la relación entre el Big Data y la Experiencia del Cliente (CX)?

12

Mencione dos de los pilares fundamentales para una buena estrategia de Experiencia del Cliente.

 
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