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Caso de estudio: Creación de una marca: ExchangeHunterJumper.com

Froggy Jumps

Played 11

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ECHENLE KILOS

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Mexico

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Caso de estudio: Creación de una marca: ExchangeHunterJumper.com
 

Froggy Jumps

Caso de estudio: Creación de una marca: ExchangeHunterJumper.comOnline version

ECHENLE KILOS

by Ana Fernanda Estrada Campa
1

1. ¿Cuál era el principal problema del mercado ecuestre online?

2

2. ¿Por qué comprar un caballo de $200,000 USD por internet genera dudas?

3

3. El mercado ecuestre era un mercado altamente digitalizado y moderno.

4

4. ¿Qué hizo diferente Kimberly Aslin?

5

5. ¿Cuál era parte de su propuesta de valor?

6

6. ¿Cuál era una fuente de ingresos del modelo de negocio?

7

7. El marketing multicanal fue clave en el crecimiento del proyecto.

8

8. ¿Cuál fue uno de los principales obstáculos?

9

9. ¿Qué factor fue clave para el éxito?

10

10. ¿Por qué funcionó el modelo?

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