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Crossword Puzzle
Crossword Puzzle

Fundamentos de Mercadeo y Merchandising

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Fundamentos de Mercadeo y Merchandising

Crossword Puzzle

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About this activity

Crucigrama de conceptos clave

Created by

Cristian Gil
Cristian Gil
Colombia

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Fundamentos de Mercadeo y Merchandising
 

Crossword Puzzle

Fundamentos de Mercadeo y MerchandisingOnline version

Crucigrama de conceptos clave

by Cristian Gil
1

Conjunto de actividades para convertir el poder de compra en demanda efectiva y suministrar un nivel de vida a la sociedad

2

Técnicas para aumentar la rentabilidad del punto de venta y la circulación de productos mediante una presentación activa

3

Conjunto de atributos tangibles o intangibles que satisfacen una necesidad o deseo del comprador

4

Método de información para el consumidor que contiene datos del fabricante y valor nutricional

5

Representa los valores y la personalidad de un concepto, soportando diferentes productos y servicios

6

Proceso de comunicación masivo que tiene como fin incidir en las personas para que realicen una compra

7

Sujeto que utiliza o consume el producto y cuyas necesidades son el punto de partida del marketing

8

Proceso de dividir el mercado total en grupos homogéneos con características similares

9

Psicólogo autor de la jerarquía de necesidades que motiva las acciones humanas

10

Cantidad de un bien o servicio que los consumidores están dispuestos a adquirir a diferentes niveles de precios

11

Lugar distintivo que ocupa un producto y su imagen en la mente del mercado meta en comparación con la competencia

12

Método de recolección de datos que requiere un diseño exhaustivo y pruebas preliminares antes de su aplicación concluyente

13

Proceso de selección de una parte representativa de la población para realizar un estudio de mercado

14

Etapa inicial del mercadeo basada en el trueque de excedentes y habilidades específicas sin uso de dinero

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