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Recuperación RA2, Publicidad y Comunicación Comercial

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Conceptos de marketing y comunicación

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Dominican Republic

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Recuperación RA2, Publicidad y Comunicación Comercial
 

Recuperación RA2, Publicidad y Comunicación ComercialOnline version

Conceptos de marketing y comunicación

by Melissa Alcántara Collado
1

El estilo periodístico en publicidad no requiere corrección ortográfica.

2

Todo mensaje comercial debe ser neutral y no persuasivo.

3

Una corrección ortográfica adecuada no afecta la credibilidad de un anuncio.

4

La seducción y la manipulación son exactamente lo mismo en marketing.

5

La seducción en marketing se centra en crear atracción emocional rápida.

6

Las características del producto y del público determinan la estrategia de marketing.

7

La publicidad persuasiva busca influir en las actitudes del público.

8

Entre los tipos de marketing se encuentran el marketing digital y el marketing de contenidos.

9

El marketing solo estudia el producto y no considera precio ni distribución.

10

El proceso de comunicación comercial incluye emisor, mensaje y receptor.

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