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Froggy Jumps
Froggy Jumps

Mercados, Push/Pull y Presupuestos

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Mercados, Push/Pull y Presupuestos

Froggy Jumps

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About this activity

Marketing: tipos, estrategias y números

Created by

Ruiz Martínez Sonia Tamara
Ruiz Martínez Sonia Tamara
Mexico

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Mercados, Push/Pull y Presupuestos
 

Froggy Jumps

Mercados, Push/Pull y PresupuestosOnline version

Marketing: tipos, estrategias y números

by Ruiz Martínez Sonia Tamara
1

¿Qué tipo de mercado se caracteriza por competencia perfecta y libertad de entrada?

2

¿Qué estrategia empuja el producto a través de mayoristas y minoristas hacia el consumidor?

3

¿Qué estrategia busca generar demanda en el consumidor para que demande al minorista?

4

¿Qué enfoque presupuestario empieza desde cero y justifica cada gasto?

5

¿Qué enfoque presupuestario modifica el gasto según cambios de ventas anteriores?

6

¿Qué tipo de mercado se caracteriza por un número limitado de vendedores y barreras de entrada?

7

¿Qué tipo de mercado atiende a segmentos de clientes y nichos específicos?

8

¿Qué medida financiera evalúa la rentabilidad de las inversiones en marketing?

9

¿Qué tipo de competencia se da cuando hay muchas marcas con productos sustitutos cercanos?

10

¿Qué enfoque presupuestario asigna fondos según las actividades necesarias para cada objetivo?

 
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