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Desarrollo de nuevos productos

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If you wish, you can download a demo game here and test its integration:

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Desarrollo de nuevos productos

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About this activity

Conceptos clave del desarrollo

Created by

Vianey Cassandra Molina Bañuelos
Vianey Cassandra Molina Bañuelos
Mexico

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Desarrollo de nuevos productos
 

Desarrollo de nuevos productosOnline version

Conceptos clave del desarrollo

by Vianey Cassandra Molina Bañuelos
1

El desarrollo suele incluir la creación de un prototipo o MVP para validar funciones.

2

Se realiza una evaluación de ideas para seleccionar las más prometedoras (screening) antes de conceptuar.

3

Las pruebas con usuarios no aportan datos útiles para el diseño.

4

El lanzamiento se planifica al inicio, antes de probar el prototipo.

5

El coste no importa en la toma de decisiones durante la etapa de desarrollo.

6

No es necesario segmentar el mercado durante el desarrollo de productos.

7

El equipo multifuncional colabora entre marketing, ingeniería y producción durante el proceso.

8

Un MVP debe ser ya perfecto antes de presentarlo a usuarios.

9

El desarrollo de nuevos productos comienza con la generación de ideas centradas en el cliente.

10

La investigación de mercado y las pruebas con usuarios guían decisiones en las fases tempranas.

 
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