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Froggy Jumps
Froggy Jumps

Ansoff matrix

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Ansoff matrix

Froggy Jumps

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About this activity

For each scenario, identify which Ansoff Matrix strategy it represents.

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Mexico

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Ansoff matrix
 

Froggy Jumps

Ansoff matrixOnline version

For each scenario, identify which Ansoff Matrix strategy it represents.

by Génesis Aranda
1

An English school already offers general English courses for adults. The school launches a marketing campaign and discounts to attract more adult students in the same city.

2

A translation agency that normally works with Mexican companies begins offering the same translation services to clients in Canada and the United States.

3

An English institute that already teaches general English starts offering a new IELTS preparation course to its current students.

4

A translation agency that usually translates legal documents starts offering subtitling and audiovisual translation services to its existing clients.

5

An English school in Monterrey starts offering online English courses to students in Colombia and Peru.

6

A translation agency that only offered written translation starts offering marketing consulting services for international companies.

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