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Espectaculares: historia y uso

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Evolución y uso en publicidad exterior

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Mexico

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Espectaculares: historia y uso
 

Espectaculares: historia y usoOnline version

Evolución y uso en publicidad exterior

by Elizabeth Corral
1

Los espectaculares modernos surgieron en el siglo XVIII en Estados Unidos.

2

Las lonas y otros materiales nunca han sido usados en espectaculares.

3

Los espectaculares modernos surgieron a finales del siglo XIX en Estados Unidos.

4

En el siglo XXI aparecieron los espectaculares digitales con pantallas LED capaces de mostrar imágenes en movimiento.

5

En la mitad del siglo XX se introdujo la iluminación eléctrica para anuncios visibles durante la noche.

6

Actualmente, los espectaculares no se utilizan para eventos culturales o comerciales.

7

Los espectaculares digitales llegaron a principios del siglo XX, antes de la electricidad.

8

Los espectaculares no influyen en la imagen de las marcas ni en la publicidad.

9

En el siglo XX se empezaron a usar estructuras metálicas para colocar anuncios grandes y visibles.

10

Hoy en día se utilizan para promocionar productos y servicios, y para campañas políticas y sociales.

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