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Crossword Puzzle
Crossword Puzzle

Macromarketing y Micromarketing en Acción

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Macromarketing y Micromarketing en Acción
 

Crossword Puzzle

Macromarketing y Micromarketing en AcciónOnline version

Conceptos clave de marketing a nivel macro y micro

by Esteban Rios
1

Conjunto de acciones que analizan bienes y servicios de una nación para beneficio social.

2

Beneficio económico asociado a la transformación de un bien en otro o a su uso.

3

Dividir el mercado en grupos extremadamente pequeños por características.

4

Proceso de dividir un mercado en grupos con necesidades o rasgos similares.

5

Necesidad de adquirir bienes o servicios que afrontan los compradores.

6

Conjunto de bienes y servicios disponibles para el intercambio.

7

Red de actividades y políticas que llevan el producto desde el fabricante al consumidor.

8

Conjunto de mecanismos para obtener recursos para operaciones e inversiones.

9

Creación de bienes y/o servicios a partir de insumos y procesos.

10

Acción de usar o adquirir bienes para satisfacer necesidades.

11

Proceso de entregar mercancías a los mercados y puntos de venta.

12

Conjunto de actividades para promover y colocar bienes y servicios en el mercado.

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