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INVESTIGACION DE MERCADOS

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INVESTIGACION DE MERCADOS

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About this activity

Es sobre la investigación de mercados, basado en el libro "principios de investigación de mercados"

Created by

Ale
Ale
Mexico

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INVESTIGACION DE MERCADOS
 

INVESTIGACION DE MERCADOSOnline version

Es sobre la investigación de mercados, basado en el libro "principios de investigación de mercados"

by Ale
1

La investigación de promoción analiza la efectividad de la publicidad.

2

El CRM se utiliza para administrar información de los clientes.

3

El marketing relacional busca relaciones a corto plazo con los clientes.

4

Las empresas actualmente usan métodos híbridos de investigación.

5

La prueba de concepto evalúa si una idea de producto es viable.

6

La fijación de precios no toma en cuenta la percepción del consumidor.

7

La investigación de mercados solo consiste en recolectar datos.

8

La investigación de mercados solo se usa después de lanzar un producto.

9

Reutilizar información de un cliente sin permiso es una práctica ética.

10

La investigación de mercados ayuda a la toma de decisiones de marketing.

 
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