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Froggy Jumps
Froggy Jumps

Semana 11 - MKT Optimización y Escalamiento de Campañas

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Semana 11 - MKT Optimización y Escalamiento de Campañas

Froggy Jumps

(1)
Played 34 %Accuracy 65 Average time 01:44
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About this activity

Quiz sobre métricas y escalado digital

Created by

Academia Top Learning
Academia Top Learning
Mexico

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Semana 11 - MKT Optimización y Escalamiento de Campañas
 

Froggy Jumps

Semana 11 - MKT Optimización y Escalamiento de CampañasOnline version

Quiz sobre métricas y escalado digital

by Academia Top Learning
1

¿Qué mide CPM en una campaña de publicidad digital?

2

Si el CPM es alto, ¿qué suele indicar?

3

¿Qué indica un CPC alto?

4

Qué representa el CTR en rendimiento creativo?

5

Cuando el CPA es mayor que el margen, ¿qué implica?

6

¿Qué indica un ROAS alto respecto al punto de equilibrio?

7

¿Qué es la “Fase de Aprendizaje” en plataformas de publicidad?

8

Qué significa la optimización en tiempo real?

9

¿Qué describe el escalado vertical?

10

Qué rol cumple la IA en el modelo descrito?

 
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