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Administración de crisis: ¿Sí o no?

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Administración de crisis: ¿Sí o no?

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About this activity

Decisiones rápidas y responsables

Created by

Robledo Ayala Melany
Robledo Ayala Melany
Mexico

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Administración de crisis: ¿Sí o no?
 

Administración de crisis: ¿Sí o no?Online version

Decisiones rápidas y responsables

by Robledo Ayala Melany
1

Los stakeholders externos deben ser evitados para no complicar la gestión.

2

Tras un incidente, se realiza una revisión post mortem para identificar lecciones aprendidas.

3

La simulación de crisis (tabletop) ayuda a entrenar al equipo sin activar recursos reales.

4

En una crisis, lo primero es reducir costes sin informar a clientes o medios.

5

Un plan de crisis no necesita pruebas; basta con la teoría.

6

La gestión de crisis implica establecer un equipo de respuesta y roles claros desde el inicio.

7

Un plan de comunicación de crisis debe incluir mensajes clave, canales y responsables.

8

La evaluación de riesgos permite priorizar las amenazas según probabilidad e impacto.

9

El daño reputacional no se puede medir y por ello no debe ser considerado en el plan.

10

La prioridad en crisis es recolectar toda la información posible antes de cualquier decisión de comunicación, aunque retrase la respuesta.

 
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