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Froggy Jumps
Froggy Jumps

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Froggy Jumps

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About this activity

Conceptos y recursos de anuncios

Created by

Esther Rodriguez
Esther Rodriguez
Dominican Republic

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Froggy Jumps

Publicidad PersuasivaOnline version

Conceptos y recursos de anuncios

by Esther Rodriguez
1

¿Qué parte de un anuncio suele captar la atención con el titular o encabezamiento?

2

¿Qué tipo de oración busca provocar una acción en el lector?

3

¿Qué tipo de lenguaje busca provocar emociones y sentimientos?

4

¿Cómo se denomina la información que es objetiva y acorde a la realidad?

5

¿Qué parte del anuncio contiene el producto, logotipo y marca?

6

¿Qué tipo de lenguaje se centra en emociones y subjetividad?

7

¿Qué estructura típica tiene un anuncio en orden lógico?

8

¿Qué tipo de pregunta incita al interlocutor a actuar más que a responder?

9

En publicidad, ¿qué componente se usa para asociar emociones con la marca?

10

¿Qué enfatiza el vocabulario con función persuasiva?

 
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