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Giant Bike Company

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Giant Bike Company

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About this activity

A reading text for pre-intermediate learners

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Australia

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Giant Bike Company
 

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Giant Bike CompanyOnline version

A reading text for pre-intermediate learners

by Ibrahim Mohamed
1

Giant Manufacturing Co . is a very bicycle company today . It started in Taiwan in . The founder was King Liu . In the , the company was small . Taiwan did not have a strong bicycle industry at that time . Many people the company would not be successful . But King Liu had a big . He wanted to make good for people around the . In the early years , Giant did not sell bikes with its own name . The company made bicycles for other international brands . This the company learn many things . Workers learned how to build strong and good bikes . The company also how to improve production and work .

2

In the 1980s , Giant made an important . It started to sell bikes with its own brand name . This was a big step . The company worked to make high - quality bikes . It also used new materials to make bikes lighter and . Slowly , people started to trust the brand . Giant also built strong partnerships with other companies . It opened stores in many countries . The company invested in research and . It followed new trends like mountain bikes and racing bikes . This helped the company stay competitive . Giant also used a global . It opened factories in different countries . This helped reduce costs and deliver bikes faster . The company supported events and professional . This made the brand more popular . Today , Giant is known a market leader . It grew from a small company to a big global . Its success comes from smart decisions and a strong focus on .

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