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Froggy Jumps
Froggy Jumps

Derechos de autor en Marketing Digital

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Derechos de autor en Marketing Digital

Froggy Jumps

Played 156
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About this activity

derechos de autor básicos

Created by

Esquivel EC
Esquivel EC
Colombia

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Derechos de autor en Marketing Digital
 

Froggy Jumps

Derechos de autor en Marketing DigitalOnline version

derechos de autor básicos

by Esquivel EC
1

Un community manager incluye una canción de un artista popular en un video promocional para TikTok, sin obtener licencia. Argumenta que "la plataforma permite usar ciertas canciones en su biblioteca"

2

Una empresa usa el logotipo de un competidor en una publicación para comparar productos, sin autorización. ¿Qué tipo de infracción se comete y cuáles son las posibles consecuencias?

3

¿Qué es el copyright en marketing digital?

4

Para usar música en Reels, ¿qué debes hacer?

5

Una marca descarga una imagen de internet y la modifica. ¿Es válido este uso?

6

Si usas una imagen con licencia, ¿qué debe contener al publicarse?

7

¿Qué puede ocurrir si usas contenido con derechos sin permiso?

8

La empresa XY contrato un diseñador para crear su logo, esta persona lo entregó sin firmar ningún documento de finalización. La empresa lo uso en todas sus redes. Se cometio alguna infracción?

9

¿Qué papel tienen las marcas registradas en publicaciones?

10

Para evitar problemas de derechos, ¿qué conviene hacer?

 
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