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Froggy Jumps
Froggy Jumps

5328 : Comportamento do Consumidor

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5328 : Comportamento do Consumidor

Froggy Jumps

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About this activity

Teste os seus conhecimentos sobre marketing e comportamento do consumidor!

Created by

paula santos
paula santos
Portugal
This game is a version of
Desafio do Comportamento do Consumidor

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5328 : Comportamento do Consumidor
 

Froggy Jumps

5328 : Comportamento do ConsumidorOnline version

Teste os seus conhecimentos sobre marketing e comportamento do consumidor!

by paula santos
1

O que é comportamento do consumidor?

2

Alguns dos principais fatores que influenciam o comportamento do consumidor:

3

O que são 'motivos de compra'?

4

Qual é o papel da percepção no comportamento do consumidor?

5

O que é segmentação de mercado?

6

Qual é um exemplo de fator psicológico que afeta o consumidor?

7

O que é 'fidelização do cliente'?

8

Qual a diferença entre necessidade e desejo do consumidor?

9

O que são 'decisões de compra'?

10

Qual é o impacto das redes sociais no comportamento do consumidor?

 
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