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Crossword Puzzle

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Crossword Puzzle

cruzigramaOnline version

politicas de identidad empresarial

by Yiseth Perdomo
1

Conjunto de elementos visuales que representan a la empresa

2

La forma en que la empresa es vista por el público

3

Establece los principios y valores de la empresa

4

La personalidad y los valores de una marca

5

Comunicación interna para alinear a los empleados con la identidad

6

Elemento gráfico que identifica a la empresa

7

Declaración de lo que la empresa aspira a ser en el futuro

8

La razón de ser de la empresa

9

El mensaje central que la empresa quiere transmitir

10

La voz y el estilo de la comunicación de la empresa

11

Cualidades que hacen única a una empresa frente a sus competidores

12

Proceso de creación y gestión de la imagen de una marca

13

Documento que estandariza el uso de la marca

14

Lo que distingue a una empresa de otra

11
13
5
4
3
10
2
14
12
9
7
8
 
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