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Conceptos clave de análisis estratégico

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universidad clase
universidad clase
Nicaragua

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Conceptos clave de análisis estratégico

by universidad clase
1

El comprende factores que afectan a todas las empresas por igual y se contrasta con el , que opera dentro de un sector específico . El análisis identifica aspectos Políticos , Económicos , Sociales , Tecnológicos , Ecológicos y Legales para señalar oportunidades y amenazas . La matriz traslada estas señales a acciones , distinguiendo amenazas y oportunidades , y , junto con las ideas de sobre la entre competidores , ayuda a comprender la intensidad competitiva . Las y de salida influyen en la rentabilidad y , cuando aparecen , pueden alterar la .

 
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