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Publicidad y consumo responsable
 

Crossword Puzzle

Publicidad y consumo responsableOnline version

Crucigrama con palabras trabajadas en la unidad de Consumo responsable

by Irene Sebastián
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1.Comprar más de lo que se necesita como forma de alcanzar la felicidad.

2

2.Ideas previas que afectan a la percepción, haciendo que esta no sea objetiva.

3

3.Técnica de contar historias para conectar emocionalmente usada en publicidad.

4

4.Pérdida de valor de un producto con el paso del tiempo que puede ser realizada de forma programada, es decir, intencionadamente.

5

5.Estrategia en la que las empresas aparentan ser sostenibles para mejorar su imagen o atraer consumidores.

6

6.Estrategia comercial que consiste en reducir la cantidad de un producto manteniendo el mismo precio.

7

7.Estrategia que consiste en que los consumidores perciban que un producto ya no vale aunque siga cumpliendo su función.

8

8.Tipo de publicidad que busca influir en las decisiones de compra de forma sutil o imperceptible.

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