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Verdadero o Falso: Objetivos de Marketing

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Reglas para redactar objetivos en marketing

Created by

Catherinne cortes
Catherinne cortes
Colombia

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Verdadero o Falso: Objetivos de Marketing
 

Verdadero o Falso: Objetivos de MarketingOnline version

Reglas para redactar objetivos en marketing

by Catherinne cortes
1

Un objetivo de marketing no necesita un plazo para su evaluación.

2

Un objetivo de mercadeo puede lograrse sin analizar al público objetivo.

3

Un objetivo debe incluir un plazo concreto para su logro.

4

Debería enfocarse en resultados concretos como ventas o cuota de mercado.

5

Debe basarse en la segmentación del mercado objetivo.

6

Un objetivo de mercadeo puede ser vago si la métrica no está definida.

7

Debe alinearse con la estrategia general de la empresa.

8

Un objetivo debe depender únicamente de las ventas y no considerar la experiencia del cliente.

9

Un objetivo de mercadeo debe ser específico y medible.

10

Se puede aumentar el gasto en publicidad sin esperar resultados visibles.

 
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