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Investigación cualitativa - Técnicas de recolección de datos

Froggy Jumps

Played 14

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Ecuador

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Investigación cualitativa - Técnicas de recolección de datos
 

Froggy Jumps

Investigación cualitativa - Técnicas de recolección de datosOnline version

Lee con detenimiento y responde correctamente

by Valeria Suárez
1

Una investigadora conversa 45 min con una madre sobre su experiencia comprando alimentos orgánicos.

2

Una marca reúne 8 jóvenes para hablar sobre un nuevo snack y debatir opiniones entre ellos.

3

Un investigador mira cómo los clientes recorren un supermercado sin hablar con ellos.

4

Una empresa invita a 6 mamás a discutir ideas sobre un nuevo yogurt infantil.

5

Un investigador hace preguntas abiertas a un chef sobre tendencias de comida saludable.

6

Se analiza cómo los clientes reaccionan frente a una vitrina sin interactuar con ellos.

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