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Crossword Puzzle
Crossword Puzzle

BLOQUE 5: Fundamentos de la Comunicación Persuasiva

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BLOQUE 5: Fundamentos de la Comunicación Persuasiva

Crossword Puzzle

Played 3 %Accuracy 50 Average time 12:46
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About this activity

Crucigrama de conceptos basicos

Created by

Lic. Raúl Giadáns Malagón
Lic. Raúl Giadáns Malagón
Mexico

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BLOQUE 5: Fundamentos de la Comunicación Persuasiva
 

Crossword Puzzle

BLOQUE 5: Fundamentos de la Comunicación PersuasivaOnline version

Crucigrama de conceptos basicos

by Lic. Raúl Giadáns Malagón
1

Credibilidad del emisor, confianza ante la audiencia en el discurso central

2

Apela emociones del receptor para generar afinidad o respuesta

3

Razonamiento y evidencia que sustenta el argumento

4

Filosofo griego que estructuro conceptos de la retorica

5

Conjunto de recursos y estructura para persuadir

6

Intencion de influir para cambiar creencias o acciones

7

Control de acciones ajenas mediante estrategias

8

Informacion sesgada para moldear opinion publica

1
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3
1

Intercambio de favores mutuos

2

Limitación de recursos disponibles

3

Coherencia entre actos y valores

4

Técnica de narración para persuadir

5

Poder percibido por conocimiento o posición

6

Grado de confianza que inspira una fuente

7

Capacidad de entender y compartir emociones ajenas

8

Razonamiento para apoyar una tesis

2
4
1
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3
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1

figura pública en redes sociales que actúa como referencia para seguidores y puede favorecer productos o ideas.

2

técnicas que estudian respuestas del cerebro para diseñar mensajes persuasivos en publicidad.

3

proceso de dividir una audiencia en grupos con características distintas para dirigir mensajes.

4

noticias falsas creadas para engañar y generar desinformación.

5

anuncio gráfico en sitios web o apps, con texto e imágenes.

6

contenido que se difunde rápidamente entre usuarios y alcanza gran audiencia.

7

etiqueta precedida por símbolo # que agrupa publicaciones sobre un tema.

8

conjunto de reglas que ordena y recomienda contenidos según el comportamiento del usuario.

1
2
7
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3
 
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