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Froggy Jumps
Froggy Jumps

Descubriendo la Nueva Estrategia de Disney

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Descubriendo la Nueva Estrategia de Disney

Froggy Jumps

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About this activity

En esta actividad los participantes pondrán a prueba su comprensión sobre la estrategia de marketing de The Walt Disney Company, analizando los problemas identificados en la marca y las soluciones propuestas para recuperar la confianza del público.

Created by

Manuel Pérez
Manuel Pérez
Colombia

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Descubriendo la Nueva Estrategia de Disney
 

Froggy Jumps

Descubriendo la Nueva Estrategia de DisneyOnline version

En esta actividad los participantes pondrán a prueba su comprensión sobre la estrategia de marketing de The Walt Disney Company, analizando los problemas identificados en la marca y las soluciones propuestas para recuperar la confianza del público.

by Manuel Pérez
1

Según el diagnóstico presentado, ¿qué consecuencia ha generado la producción masiva de contenido en Disney+?

2

¿Por qué los remakes live-action son vistos como un problema dentro de la estrategia?

3

¿Qué relación existe entre el storytelling honesto y la recuperación de la confianza del público?

4

¿Cuál es el propósito principal de la serie documental “Detrás de la magia”?

5

¿Qué intención estratégica tienen los eventos “Fan First”?

6

¿Cuál sería el principal beneficio de reactivar los cortometrajes animados?

 
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