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Froggy Jumps
Froggy Jumps

Marketing Gastronómico: Comportamiento

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Marketing Gastronómico: Comportamiento

Froggy Jumps

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About this activity

Desafío sobre consumo y decisiones en gastronomía

Created by

selene maria morales mamani
selene maria morales mamani
Bolivia

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Marketing Gastronómico: Comportamiento
 

Froggy Jumps

Marketing Gastronómico: ComportamientoOnline version

Desafío sobre consumo y decisiones en gastronomía

by selene maria morales mamani
1

¿Qué modelo describe la 'caja negra' del consumidor en marketing gastronómico?

2

En el modelo Kotler, ¿qué bloque representa la entrada de estímulos y el entorno?

3

¿Qué componente del modelo Howard-Sheth describe la memoria y experiencia previa?

4

Según Maslow, ¿qué nivel de la pirámide está asociado a menús de degustación y experiencias trascendentales?

5

¿Qué factor externo influye en el paladar a través de la cultura y rituales?

6

¿Qué etapa del Proceso de Decisión de Compra describe la evaluación de alternativas?

7

Qué término describe la influencia de la música en gasto y duración de estancia en un restaurante?

8

¿Qué concepto describe la necesidad de seguridad y precio predecible en la elección gastronómica?

9

En marketing gastronómico, la consistencia de estímulos entre marketing y entorno evita qué efecto?

10

¿Qué término se usa para describir la repetición que genera preferencia en productos alimentarios?

 
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