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ANGIE VOCAB REVISION

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ANGIE VOCAB REVISION

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VOCAB REVISION BUSINESS B2

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ANGIE VOCAB REVISIONOnline version

VOCAB REVISION BUSINESS B2

by Francesca Pastore
1

1 . According to corporate branding pioneers , products might physical exist , but a true brand is ultimately built and created in the consumer's .

2 . The marketing department's latest campaign completely the company's core mission statement , leading to widespread confusion among their target audience .

3 . For a business to thrive in a saturated market , it must innovate constantly to from its competitors .

4 . Howard Schultz noted that brand loyalty relies heavily on consumers believing that they share the same as the corporation .

5 . It is argued that a minimalist logo often fails to effectively message regarding a brand's complex identity to potential clients .

6 . Marty Neumeier suggests that branding bridges the gap between analytical business strategy and pure artistic .

7 . The sudden shift in consumer after the public relations scandal severely impacted the company's annual shares .

8 . Many modern consumers actively support socially conscious corporations that explicitly progressive environmental policies .

9 . Management believes that a company's external branding strategy hand with its internal corporate culture .

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