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Mercado en Segmentos: Comprender al Cliente

Froggy Jumps

(12)
Played 45 %Accuracy 86 Average time 02:04

About this activity

Juego sobre segmentación y comportamiento

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Honduras

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Mercado en Segmentos: Comprender al Cliente
 

Froggy Jumps

Mercado en Segmentos: Comprender al ClienteOnline version

Juego sobre segmentación y comportamiento

by Eduardo Francisco Montalvo Ramirez
1

¿Qué es la segmentación de mercados?

2

¿Cuál es un criterio geográfico típico de segmentación?

3

¿Qué criterio demográfico se usa comúnmente en segmentación?

4

¿Qué factor psicográfico influye en la segmentación?

5

¿Por qué es clave segmentar por comportamiento de compra?

6

¿Qué es un mercado objetivo en marketing?

7

¿Qué objetivo tiene la diferenciación de producto en un segmento?

8

¿Qué herramienta ayuda a entender preferencias del consumidor?

9

¿Cómo impacta el comportamiento del consumidor en la comunicación?

10

¿Cómo segmentamos las clases sociales?

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