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Publicidad y TIC en la sociedad

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Impacto y retos en la era digital

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Nicaragua

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Publicidad y TIC en la sociedad
 

Publicidad y TIC en la sociedadOnline version

Impacto y retos en la era digital

by Damaris Soza
1

Las TIC no han transformado la forma de llegar a los mercados ni a las audiencias.

2

Las TIC incluyen Internet, redes sociales, teléfonos inteligentes, computadoras y aplicaciones digitales.

3

Las TIC no permiten almacenar ni compartir información.

4

La publicidad solo promueve productos y nunca ideas o servicios.

5

Las TIC permiten que los anuncios lleguen a un mayor número de personas de manera rápida y personalizada.

6

La sociología estudia cómo la publicidad y las TIC influyen en las relaciones sociales, la cultura y la formación de opiniones.

7

La publicidad y las TIC pueden facilitar el acceso a información sobre productos y servicios y generar oportunidades de comercio digital.

8

Actualmente los anuncios no se difunden a través de plataformas móviles.

9

La publicidad y las TIC influyen en la forma en que las personas se informan, se comunican y consumen.

10

La publicidad no tiene efectos en la privacidad de los usuarios.

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