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Froggy Jumps
Froggy Jumps

Casos de Conducta del Consumidor en Puebla

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Casos de Conducta del Consumidor en Puebla

Froggy Jumps

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About this activity

Tipos de Consumidor

Created by

ARMANDO LIRA GUTIERREZ
ARMANDO LIRA GUTIERREZ
Mexico

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Casos de Conducta del Consumidor en Puebla
 

Froggy Jumps

Casos de Conducta del Consumidor en PueblaOnline version

Tipos de Consumidor

by ARMANDO LIRA GUTIERREZ
1

¿Quién detecta la necesidad y propone la idea de adquirir un producto (rol de inicio) en el proceso de compra?

2

¿Quién toma la decisión final de compra (qué, cuándo, dónde y cómo)?

3

¿Quién realiza la transacción física o digital (la compra)?

4

¿Quién consume o utiliza el producto adquirido?

5

¿Qué grupo en Rogers adopta la innovación rápido pero de forma analítica?

6

¿Qué perfil busca una experiencia unificada sin fricciones (compra multicanal)?

7

¿Qué consumidor está motivado por el precio y busca cupones o liquidaciones?

8

¿Qué tipo de consumidor compara precios y lee reseñas antes de decidir?

9

¿Qué perfil digital produce contenido y opiniones sobre las marcas?

10

De qué color era el caballo blanco de Napoleón

11

Cuál es la dirección de Bart Simpson

12

Cuál es la imagen del castillo de Disney

 
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