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Froggy Jumps
Froggy Jumps

Entorno de Marketing - Español

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Entorno de Marketing - Español

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About this activity

Quiz sobre entorno y mercados

Created by

JOSE MIGUEL ACOSTA HICIANO
JOSE MIGUEL ACOSTA HICIANO
Dominican Republic

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Entorno de Marketing - Español
 

Froggy Jumps

Entorno de Marketing - EspañolOnline version

Quiz sobre entorno y mercados

by JOSE MIGUEL ACOSTA HICIANO
1

1.¿Cuál de los siguientes es un factor del entorno de marketing interno?

2

2.¿Cuál de las siguientes opciones pertenece al microentorno?

3

3.Una empresa que vende productos en varios países participa en un mercado:

4

4.¿Qué tipo de mercado está formado por personas que compran productos para uso personal o familiar?

5

5.Cuando pocas empresas controlan la mayor parte del mercado, se denomina:

6

1._____ El entorno de marketing está compuesto únicamente por factores internos de la empresa.

7

2._____ Una de las características del entorno de marketing es que es dinámico y cambia constantemente.

8

3._____ El entorno de marketing interno incluye factores que están bajo el control de la empresa.

9

4._____ El microentorno está formado por fuerzas externas lejanas que no afectan directamente a la empresa.

10

5._____ La globalización permite que las empresas comercialicen productos en diferentes países.

11

1.El conjunto de personas u organizaciones con necesidades y capacidad de compra se denomina.

12

2.El límite ____________ determina el área donde se vende o consume un producto.

13

3.En un mercado de consumidores, los productos son adquiridos por los ____________ para uso personal o familiar.

14

4.El ____________ está formado por fuerzas externas e incontrolables que rodean a la empresa.

15

5.La ____________ de los mercados permite que las empresas compitan y vendan producto

 
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