New game
Download
SCORM download
To be used in an LMS (Moodle, Blackboard...)
Regular download
To be published on a website or blog.
Downloading games is an exclusive feature for users with an Academic Plan or a Commercial Plan.
Get your Academic Plan or your Commercial Plan now and start integrating your games into your LMS, website or blog.
Get Academic Plan
If you wish, you can download a demo game here and test its integration:
Share game
Yes or No
Yes or No

Miopía y Contingencias en Marketing

Integrate it into your platform
G. Classroom M. Teams
You can integrate the game into an LMS compatible with LTI 1.1 or LTI 1.3 such as Canvas, Moodle, or Blackboard. This way, the scores will be automatically saved into the platform’s gradebook.
Download
You have exceeded the maximum number of games you can integrate into Google Classroom with your current Plan.

To integrate as many games as you want in Google Classroom, you need an Academic Plan or a Commercial Plan.

Get Academic Plan
You have exceeded the maximum number of games you can integrate into Microsoft Teams with your current Plan.

To integrate as many games as you want in Microsoft Teams, you need an Academic Plan or a Commercial Plan.

Get Academic Plan
Downloading games is an exclusive feature for users with an Academic Plan or a Commercial Plan.

Get your Academic Plan or your Commercial Plan now and start integrating your games into your LMS, website or blog.

If you wish, you can download a demo game here and test its integration:

Get Academic Plan

Miopía y Contingencias en Marketing

Yes or No

Played 36 %Accuracy 82 Average time 00:58
Create copy

About this activity

Verdad y mentiras sobre marketing

Created by

ROSA MARIA ACOSTA
ROSA MARIA ACOSTA
Colombia

Download the paper version to play

Make your own free game from our game creator
Compete against your friends to see who gets the best score in this game
Make challenge

Top Games

 %
Anonymous
Anonymous
 %
%
%
You have exceeded the maximum number of games you can print with your current Plan.

To print as many games as you want, you need an Academic Plan or a Commercial Plan.

Get Academic Plan
Print your game
Miopía y Contingencias en Marketing
 

Miopía y Contingencias en MarketingOnline version

Verdad y mentiras sobre marketing

by ROSA MARIA ACOSTA
1

La planificación de contingencia no requiere asignar responsables.

2

La miopía del marketing se centra únicamente en el producto, ignorando al cliente.

3

La norma ISO 22301:2019 establece requisitos para un sistema de gestión de continuidad del negocio.

4

Un ejemplo de contingencia es un corte de suministro eléctrico en un supermercado y planes para mantener ventas.

5

El análisis de la competencia ayuda a anticipar acciones y desarrollar ventajas competitivas.

6

La miopía del marketing fue descrita por Theodore Levitt en 1960.

7

Según Robbins y Coulter, la planeación de contingencia es irrelevante para las operaciones diarias.

8

Kodak fue un ejemplo de empresa que supo adaptarse al cambio tecnológico.

9

Blockbuster anticipó la era digital y migró exitosamente a streaming antes que Netflix.

10

La planificación de contingencia busca reducir el impacto de situaciones inesperadas.

 
Are you sure you want to leave the page?

If you leave the page, you will lose your game progress.