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Crossword Puzzle
Crossword Puzzle

Métricas básicas de una campaña digital

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G. Classroom M. Teams
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Downloading games is an exclusive feature for users with an Academic Plan or a Commercial Plan.

Get your Academic Plan or your Commercial Plan now and start integrating your games into your LMS, website or blog.

If you wish, you can download a demo game here and test its integration:

Get Academic Plan
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Métricas básicas de una campaña digital
 

Crossword Puzzle

Métricas básicas de una campaña digitalOnline version

Relación entre alcance, impresiones y engagement

by Uriel Juárez
1

Cantidad de usuarios únicos que vieron el contenido al menos una vez.

2

Veces que el contenido se mostró en pantalla.

3

Porcentaje de clics respecto al total de impresiones.

4

Nivel de interacción de la audiencia con el contenido.

5

Promedio de veces que una misma persona expone el contenido.

6

Acciones de usuarios como me gusta, comentarios o compartidos.

7

Acciones finales deseadas, como registros o compras.

8

Conjunto de usuarios a quienes llega el contenido.

9

Tipo de alcance que ocurre cuando las personas encuentran el contenido sin publicidad.

10

Acción necesaria para calcular el CTR al dividirse entre las impresiones.

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8
5
1
3
4
10
2
 
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