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Froggy Jumps
Froggy Jumps

COMUNICACIONES INTEGRADAS DE MARKETING

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COMUNICACIONES INTEGRADAS DE MARKETING

Froggy Jumps

Played 78 %Accuracy 60 Average time 02:10
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About this activity

en presente juego se presentan una serie de preguntas relacionadas al CIM o mezcla promocional

Created by

Esteban Nolasco Raxcaco
Esteban Nolasco Raxcaco
Guatemala

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COMUNICACIONES INTEGRADAS DE MARKETING
 

Froggy Jumps

COMUNICACIONES INTEGRADAS DE MARKETINGOnline version

en presente juego se presentan una serie de preguntas relacionadas al CIM o mezcla promocional

by Esteban Nolasco Raxcaco
1

¿Qué componente de la mezcla promocional se encarga de comunicar directamente al público objetivo sin intermediarios?

2

¿Qué elemento se centra en incentivos para estimular la compra a corto plazo?

3

¿Qué componente implica interacción cara a cara con clientes para cerrar ventas?

4

¿Qué elemento gestiona la imagen de la empresa ante el público?

5

¿Qué componente utiliza herramientas como catálogos y correo masivo para comunicar?

6

¿Qué elemento destaca la exhibición de productos en el punto de venta?

7

¿Qué elemento utiliza patrocinios y eventos para mejorar la imagen de la marca?

8

¿Qué componente busca comunicar de forma masiva y repetitiva?

9

¿Qué elemento promueve ventas mediante cupones, descuentos y muestras?

10

¿Qué área de la mezcla promocional coordina la comunicación con el público y los medios?

 
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